21-Day Program · Launches April 25

Your body.
Your balance.
All in one place.

Shaped is the complete health and wellness platform built for women who want to feel really good, with personalized nutrition, core-first workouts, mindset coaching, and real 1:1 support from Ieke.

Limited spots available · Price goes up April 25

Shaped by Ieke Booij
4,000+
Women on Shaped
350+
Exclusive recipes
50+
Sculpting workouts
10
Programs and challenges
1:1
Coaching by Ieke
Program starts in
13days
:
00hrs
:
00min
⚡ Limited spots available

Does this sound familiar?

You're doing everything right.
So why isn't it working?

Eating clean. Working out consistently. Being disciplined. And still waking up bloated, tired, and wondering why your body is not responding the way it should.

😩

Constant low energy and cravings

You eat well but still crash by 3pm. The cravings keep coming back. You don't understand what your body is asking for.

🫃

Belly that won't change

No matter how many clean meals or crunches, the bloating stays. Nothing seems to touch your midsection.

🔄

Stuck in the all-or-nothing trap

One bad day derails the whole week. You restart Monday. The cycle keeps repeating and you can't figure out why.

🧠

No real core definition

You train hard but your core still looks and feels soft. The missing link is not effort. It's the method.

What you've already tried

Approaches that keep failing you

It's not your fault. These methods were never designed for how your body actually works.

Generic fitness apps

Built for everyone, designed for no one. Zero context about your cycle, your hormones, or why you bloat on certain days.

Restrictive meal plans

You white-knuckle it for two weeks then break. The restriction creates the binging. The cycle was never your fault.

Random YouTube workouts

No progression. No structure. No idea if what you're doing is actually right for your goal or your body today.

Extreme challenges

75 Hard. Whole30. Dry January. Great for 30 days, unsustainable forever. Results vanish when the challenge ends.

Feel at home in your body

This is what's possible

Imagine waking up
lighter, flatter, and confident.

This isn't about a six-pack or a number on the scale. It's about feeling at home in your body without obsessing, restricting, or spending hours in a gym.

  • You wake up without bloating or low energy, knowing exactly what to eat
  • Your workouts take 20 minutes and you actually look forward to them
  • You've stopped obsessing over the scale because your body is visibly changing
  • You feel calm, clear, and in control
  • This is your new normal, not just a 3-week phase
Start building this

Real women, real results

4,000+ women already
living this every day

★★★★★

"I've tried every app out there. Shaped is the first one that actually felt like it was made for me. Three weeks in and my bloating is completely gone."

S
Sophie M.
Shaped member · 2 months
★★★★★

"The voice notes from Ieke are everything. I listen every morning and they genuinely changed how I think about food and my body. Life-changing isn't too strong a word."

L
Laura K.
Shaped member · 9 months
★★★★★

"I lost 6kg in the first reset but more importantly I stopped obsessing over food. The nutrition plan taught me how to eat, not just what to eat. That's the real win."

A
Amber R.
Shaped member · 12 weeks
★★★★★

"The 21-Day Reset gave me the structure I desperately needed. Twenty minutes a day, everything planned. I didn't have to think. I just showed up. That's everything."

M
Mia T.
Shaped member · 6 weeks
★★★★★

"I've been doing Shaped for almost a year and I can genuinely say it's the only thing that's ever stuck. The community, the workouts, the food — it all works together."

C
Chloe W.
Shaped member · 11 months
★★★★★

"I was so sceptical. I've done every clean-eating challenge, every YouTube workout plan. This is different. My core actually looks different now. I can feel the difference from day one."

R
Roos V.
Shaped member · 3 months
★★★★★

"The mindset piece is what no one talks about. Ieke's voice notes are so honest — I cried during the first one because someone finally said what I was feeling."

N
Nina B.
Shaped member · 5 months
★★★★★

"After two kids I thought my body would never feel like mine again. Eight months in and I feel stronger, lighter, and more confident than I did at 25."

J
Jess H.
Shaped member · 8 months
Shaped meal
Shaped meal

Everything you need. Structured sequence.

A clear system that builds on itself, day by day.

Live through the Shaped web platform: daily workout, weekly meal plans, mindset rituals, real-time guidance. All in one place.

15 to 35 minutes a day. No equipment. No calorie counting. No meal prep Sundays. Just a clear, proven system that builds on itself day by day.

You will finish Day 21 with a framework you can actually sustain, so the results become permanent, not just a phase.

Starts April 25

Inside the reset

Two training systems.
One powerful result.

We're going to do sequences that work the abdominals and pelvic floor from the inside out — the deep muscles that create real definition and reduce bloating. We'll be doing full-body sessions combining cardio and strength so every movement builds lean muscle while keeping your core engaged throughout.

Deep Core Activations
Every other day

Deep Core Activations

Targeted, slow-burn core work that reaches the deep stabilizers most workouts completely miss. This is what flattens the belly without crunches.

  • Targets transverse abdominis and pelvic floor
  • 15 to 25 minutes per session
  • Lying, seated and standing variations
  • Builds true functional strength
Full Body Sculpt
Alternating days

Full Body Sculpt

Compound movements that build lean muscle, boost metabolism and create visible definition from shoulders to legs. No equipment, all results.

  • Full compound movement patterns
  • 20 to 35 minutes per session
  • No equipment needed
  • Metabolic finish every session

Your weekly schedule

Built-in rest. Built-in variety.

Your weekly training rhythm
5 workout days · 2 active rest days · 30 min movement every day
Workout day
Rest + Walk
Mon
💪
Full Body Sculpt 25–35 min
Tue
🎯
Deep Core Activations 20–25 min
Wed
💪
Full Body Sculpt 25–35 min
Thu
🚶
Rest + Walk 30 min
Fri
🎯
Deep Core Activations 20–25 min
Sat
💪
Full Body Sculpt 25–35 min
Sun
🚶
Rest + Walk 30 min

The Shaped approach

Three pillars. One complete system.

Movement

Movement

  • 50+ sculpting workouts
  • Core-first methodology
  • No equipment, done at home
  • 15 to 35 min per session
  • Goal-focused and cycle-synced programs
  • 7-day to 4-week challenges
Nutrition

Nutrition and Meals

  • 350+ exclusive recipes with full macros
  • Weekly new meal plans
  • Grocery lists and video instructions
  • Swap any recipe instantly
  • Ayurvedic, anti-bloat, cycle-synced, high-protein options
  • New categorized plans added monthly
Mindfulness

Mindfulness

  • Daily mindset voice notes from Ieke
  • Guided meditations (body image, food freedom, stress)
  • Longevity protocols: sleep, stress, hydration
  • Mindful eating guidance
  • Inner Circle daily check-ins
  • Monthly live calls with Ieke

Featured program inside Shaped

The 21-Day Flat Belly Reset.
This is what your day looks like.

Every day inside the reset is structured, purposeful, and done in under 35 minutes. No guessing. No planning. Just show up.

Your daily workout

Your daily workout

Deep core activations or full body sculpt, depending on the day. 15 to 35 minutes. No equipment, no gym. Just you and the program.

Your meals sorted

Your meals, sorted

Every breakfast, lunch, and dinner planned for 21 days. Weekly grocery list, step-by-step recipes, video instructions, and full macros on every meal.

A voice note from Ieke

A voice note from Ieke

A personal 2 to 10 minute audio every single day. Honest, podcast-style, timed to exactly where you are in the reset. The piece that makes it stick.

Your complete access

You're one step away from your
healthiest, most balanced self.

Get full access to everything on Shaped, all plans, all tools, from day one.

350+ guided recipes Weekly new meal plans 50+ sculpting workouts Meals, movement and mindfulness challenges Inner Circle coaching community Monthly live calls with Ieke Daily mindset voice notes Guided meditations Longevity protocols 21-Day Flat Belly Reset included
Start My Reset

Try free for 7 days. Love it or your money back. No fine print.

Is this for you?

This reset was
built for you if...

1

You're done with extreme approaches

You want results that last, not a 10-day crash that leaves you worse off than before.

2

You exercise but your belly still doesn't respond

You're active, you eat reasonably well, but that stubborn lower belly won't budge. This is the missing piece.

3

Your schedule is genuinely full

You need something that fits around your actual life, not an hour at the gym every day.

4

You're ready to do this properly, once

You want to understand your body, not just follow rules. The Flat Belly Reset gives you the knowledge to stay in shape long after the 21 days are over.

"I built this because I was you. I spent years over-exercising, under-eating and feeling defeated. The Flat Belly Reset is the exact protocol that finally worked for me and for thousands of women in the Shaped community."

Ieke Booij, Founder of Shaped
Ieke Booij
Ieke Booij

The Shaped Method

This is the program
I wish existed when I started.

For years I looked like I had it together. Eating healthy, working out, being disciplined. Sometimes I genuinely felt good in my body. But underneath, something was off. Everything was built on restriction and control.

Then my body started speaking up. Bloating even when I ate clean. Digestion that was not working properly. Brain fog. Dizziness. Hormones out of balance. At one point I lost my period entirely. And the constant noise in my head, thoughts about food, my body, and doing better, made me emotionally unstable in ways I did not say out loud.

The shift came when I stopped trying to do more and started doing things differently. Structure instead of restriction. Nourishment instead of control. Listening to what my body was communicating instead of overriding it.

My digestion improved. The bloating went away. My energy stabilised. My mind got quieter. My body, still lean and strong, finally felt like mine.

That is what I want to give you. Not another plan. A system that works with your body, not against it.

Ieke, founder of Shaped

Start My Reset

Simple, honest pricing

Everything included. Zero compromises.

Both plans include 7 days completely free. Full access from day one. Zero risk.

Monthly

$19.99

per month, cancel anytime

  • All 10 programs and challenges
  • 350+ exclusive recipes
  • 50+ sculpting workouts
  • Inner Circle community
  • Mindset voice notes and meditations
  • 7-day free trial
Start free, stay if you love it

Your investment is protected. Try everything free for 7 days. If it is not for you, cancel in 10 seconds. No fine print.

Program starts in

The 21-Day Flat Belly Reset kicks off April 25.

Join now. Start for free. See results in 21 days.

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Lock in my spot now

Limited spots · Price increases after April 25

Questions

Everything you want to know.

No equipment and no gym required. All workouts are designed to be done at home with just your bodyweight. All you need is enough floor space to lie down.
15 to 35 minutes per day. The daily workout, meal plan, and Ieke's voice note are all designed to fit into a real, busy life, not an ideal one.
Full access to all 10 programs and challenges, 350+ exclusive recipes, 50+ sculpting workouts, daily mindset voice notes, guided meditations, the Inner Circle community, monthly live calls with Ieke, and the complete 21-Day Flat Belly Reset.
The next round kicks off April 25. When you join before that date, you get your spot confirmed and full access to the platform immediately.
Yes. Both plans include a 7-day completely free trial. Full access from day one. If it is not for you, cancel in under 10 seconds. No questions, no fine print.
Absolutely. Cancel anytime, directly from your account settings. No need to contact support, no waiting period. If you cancel during your trial, you will not be charged a thing.
Yes. Shaped is built for women at all fitness levels. The 21-Day Reset especially is designed to be accessible from day one, with modifications for every exercise and flexibility in the meal plans built in.
Cancel during your 7-day trial and you pay nothing. If you are outside the trial period and feel it was not what you expected, reach out to hi@joinshaped.com and we will make it right.

This is your time

Ready to finally feel
at home in your body?

Start My Reset

7 days free · Price goes up April 25 · Cancel anytime